Elle Online Magazine- Digital elegance!

UI/UX
Web Design
Frontend
Branding
UI/UX
UI/UX
Client:
Burda International
Industry:
Publishing - Corporate
Location:
Prague
Year:
2020
Timing:
3 months
Budget:
30 000 USD- 50 000 USD
Deliverables:
UX/UI, Web Design, Frontend,

Elle is the world's largest fashion magazine, with 46 international editions in over 60 countries. Elle magazine has over 69 million readers, making it one of the most influential and widely read fashion magazines in the world.For this project, our team was given a task to re-design and re-imagine Elle Czech’s website. They had two goals in mind: firstly to make it modern while secondly making it user-friendly for all visitors who come across its digital doorstep.

Live website
When we took over the project, the site had been running for a while and was in need of some major renovations.

Our team needed to help refine the user experience while updating the disorganized web flow, while retaining Elle’s digital elegance and iconic fashionable style.We also needed to improve and replace the underperforming click-through banner placement strategy.

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We created the wireframes for Elle’s new website and then we implemented an innovative design that was both modern and with an attention-grabbing flair so we could redirect clicks where they needed to be thus increasing their success rates.We optimized Elle's advertising revenue stream by placing their click-through banner at the perfect height and angle.

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Press

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Credits

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