Guild of Guardians- The next frontier of gaming is now!

UI/UX
Web Design
Frontend
Backend
Branding
Branding
Client:
Immutable
Industry:
Start up - Gaming/Blockchain/NFT
Location:
Sydney
Year:
March 2021 - Ongoing.
Timing:
3-4 months 1st launch - Ongoing
Budget:
50 000 - 100 000 USD
Deliverables:
Wireframes & Prototyping, UX, UI, HTML & CSS, React.js, Next.js, Node.js, Nest.js

Immutable X's "Guild of Guardians"  is a free-to-play mobile “RPG” where players can turn their gaming passions into blockchain assets. Players will be able to create and level up heroes from across the world with unique skill sets who fight for glory in this multiplayer fantasy action game!The game has an impressive and fast growing discord audience with over 400k members and a legion of 124k followers on Twitter. “Guild of Guardians” is owned by Immutable, which recently closed on a $250 Million series C funding round.

Live website
22

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137K

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The fundraising website for this project had to be visually comparable to other top AAA gaming companies in terms of the UI/UX design.

We only had received the initial artwork and a tight deadline of 3-4 months, so it became essential that we had to complete our work quickly and effectively while still delivering an easy to navigate and visually appealing user experience (UED).

The fundraising website we designed not only engaged users but also generated conversions, which met all of GoG’s expectations!

Our client was thrilled when several NFT drops sold out within an extremely short time period. Additionally from a technical point of view, there were strict performance requirements. At any one time, Tens of Thousands of users were on the website, so with such heavy workloads, we had to make sure that our website could still load quickly and run at its optimum speed.To be able to achieve this, we needed more than a powerful infrastructure - but also an optimized website.

Since launching the website, GoG has grown multiple times. We have remained a fully-fledged part of this growing team and we have been given full trust when it comes to website maintenance and further development. For this reason, we have dedicated a fully focused team to this project. We believe it is the exceptional customer service we provide, that they appreciate, as well as our graphic design and technical skills.

Nicholas Dungey / Reluvotion

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Credits

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